Welcome to Reel Design

I'm a social good-focused design generalist and voice artist. Through ideation, gamification, empathy-driven user research and multimedia storytelling, I'd love to bring your vision to life.The forms of design I specialize in include:
- Content design
- Narrative design
- Game design
- Instructional design
- Service design
- Product design
- Graphic design
My core values, creativity, compassion, and contribution, are my driving forces as a designer.Creativity allows me to create the best possible user experience, from implementing informed, research-backed solutions to expressing complicated ideas in just a few words. It gives me the freedom to dream up incredible experiences for users and then make them happen.Compassion is my desire to create exceptional and memorable experiences. It's my conviction that products and experiences should be inclusive and accessible above all else. It's giving everyone a voice and a seat at the table.Contribution is working exclusively with people and organizations committed to making a difference, who think and act with integrity, prioritizing long-term impacts over short-term gains. If this sounds like you, I would love to connect.

An illustrated self portrait of C. Reel's smiling disembodied head over a rose pink background.

Cee Reel

See real change through design

Contact
I am always interested in being part of efforts to challenge the status quo and restore justice. Please get in touch via this form or on LinkedIn if you think we might be able to work together. I'd love to connect with you!

© C. Reel 2023. All rights reserved.

Reel Design
Cee Reel | See real change through design
Content Design for Games and Instructional Design

🏀Nothing But Net Zero🌎 (2022-23)
Nothing But Net Zero is a VR basketball game designed to help players learn habits that are sustainable in two ways - making an impact on the planet, and also feasible to realistically adopt and keep up. This experience takes the overwhelm out of personal carbon footprint reduction and combines it with positive psychology toward creating meaningful personal and community-based change.
The original 2022 version debuted to critical acclaim at Smart Energy Water's WE3 Summit, and the MVP of the 2023 revision was nominated for the annual AWE XR Prize to Fight Climate Change.I created the game's story and mechanics and designed and performed the guide character, Stella Player. In this trailer I created for the AWE XR Prize contest, I also voiced an additional character, Frieda Change.

👷🏽Power Up Your Career💵 Utility Industry Recruiting Tool
In this immersive, choose-your-own-adventure-style virtual career fair, explore up to three top, in-demand utility industry jobs with an informative HR guide by your side! I wrote the script for this experience, designed the environments and characters, and cast and directed the voice acting for the guide character, Carmen.

⚡️Power Flows VR mini games🎮 (2022-23)
Power Flows is an educational VR game designed to teach middle school students about different forms of energy generation while having fun along the way!
Students learn alongside a playful atom named Dalton, and get to discover and enjoy a multitude of energy-themed mini games with each immersive energy lesson they complete!🐟Wet Nets hydropower mini game🗑
Helga the Helicopter guides players through this mini game about hydropower. In addition to designing the gameplay experience and writing the in-game content, I designed and voiced Helga, as well as engineered her helicopter pilot vocal effects.

💨Catch the Wind mini game🍃
I designed the gameplay, wrote the in-game dialogue, and created and voiced the guide character, Milly the Windmill.

🌋Steamin' geothermal energy mini game🎹
Steamin' is a version of Simon that rocks! I designed, voiced, modeled and animated Dalton, the guide in this game. I also wrote his lines and designed the overall game experience.

🍏Newton's Discovery of Gravity🔭(2022)
In this gamified lesson, I wrote the script and animated both Sir Isaac Newton and the original character Granny Smith. I also modeled Granny Smith's appearance, illustrated and animated Newton's thoughts, cast and directed Newton's voice acting, and conceptualized the gameplay for the apples and anvils minigame that follows the lesson.

☎️CALP Calls🏢 (2020)
I designed this character- and story-driven audio module in Articulate Storyline to accompany the live-presented training update of the national certification curriculum for the Certified Apartment Leasing Professional designation. I wrote the script and created and voiced all the characters, performing a variety of voices and accents.

🦉Beakon the Owl💻 Character-Driven Tech Support Chatbot (launched December 2020)
I designed a character that would motivate employee behavior change to shift from seeking 1:1 technical support from an understaffed team to feeling empowered to self-serve via a user-friendly, instantaneous step-by-step guided chatbot that would improve the support experience with each interaction, as each question it could not answer would feed into a ticketing system and create the opportunity to create a new conversational flow. Beakon's first iteration had over 40 possible character flows.
Check out a sample copy of Beakon 1.0.
(Below is an image only - the button does not work. Please use the aforementioned link to access the sample copy of Beakon.)

An image of Beakon the Owl's support chatbot launch page. At the top is a lightbulb icon and the headline, "Need help? Ask Beakon the Owl!" and subheadline, "Learning and Development's new, on-demand, interactive virtual assistant". Underneath that is an i

🤝Customer Service🎁 (Module 1 of 4) (2018)
This self-paced e-course is an adaptation of a live class designed to help customer-facing property management professionals fulfill their annual customer service training requirement without having to take half a day out of their busy schedule. I adapted this content from our existing live course into Articulate Storyline and wrote and voiced the script.

📝Lease Flow🔑 (2018)
I adapted this e-course from a live, virtual training required once a year for employees handling leasing. I created the course in Articulate Storyline and wrote and voiced the script.

Reel Design
Cee Reel | See real change through design
Voice

👾Henk Rogers interview intro🕹 (0:14-1:37) (2023)
I was incredibly honored to introduce this interview of Henk Rogers, the man who made Tetris famous, and subject of Apple TV's 2023 film Tetris.
♻️Future of Energy and Future of Water🚰 (2022)
These VR experiences, developed in partnership with Oracle and EDX Technologies, were part of the Smithsonian FUTURES exhibition and also appeared at South by Southwest.
I voiced Sally, who guides guests through the Future of Water experience. According to observational data from one of the booth operators onsite, Sally's story was the most frequently chosen option by guests out of four possible experiences.
I also shared some energy and water-saving tips in the home exploration section of each of the Future of Energy and Water experiences:
●Fix that leak!
●Use a dishwasher!
●Drink tap water!
●Watering plants!
●Use a bucket!
●Turn off that faucet!
●Fixing a running toilet
●Shower not bath!
●Reduce your always-on energy use
Though Smithsonian FUTURES has closed, iOS users can try out Future of Energy as an augmented reality app.
🚁Transmission Line Training in VR🥽(2021)
I voiced Alice, the guide character for this experience. I also wrote the jokes and character-enhancing banter in this script!
👽Far From It trailer🥽(2021)
I voiced a character in this brand trailer for Froliq.
🎬lofine day #3 intro🎧 (0:00-0:45)(2021)
I voiced all five "Metables" (The Battery, The Influencer, The Ghost, The Filter and The Crypto) in Zpryme's lofi mixtape intro that pays tribute to The Breakfast Club.

Reel Design
Cee Reel | See real change through design
Professional Graphics (Figma, Adobe XD)

I'm a self-taught graphic designer, playing with Adobe XD and Figma since 2020.Animation
Power Flows Animated Prototype (Figma)
This is an excerpt of the prototype that illustrated my intro script for the Power Flows virtual reality educational software program.

Personal Art (Procreate, Watercolor)

I enjoy creating both physical and digital art. While not pictured here, I am also a fiber artist and enjoy designing original crochet patterns.

Thank you

Thank you so much for your message. I look forward to reaching back out to you soon! In the meantime, please feel free to connect on LinkedIn.